There’s an old saying in advertising that money follows eyeballs. But that’s not universally true. One of the charts from Statista shows advertisers spend the large majority of their dollars on ads targeted at television, mobile devices, and PC web browsers – the forms of media with which consumers are spending most of their time.

But the medium that ranks fourth in terms of ad revenue is print – good old fashioned newspapers. Continue reading

Pictured here are business people at the “Nothing But Networking Luncheon” sponsored by the Lady Lake Chamber held at Eaton’s Beach. The businesses come once a month and get to know something about the other business people attending and tell them about their business. The luncheon was well attended. The food was great. Eaton’s Beach is right on a lake. If you have not tried their food  look them up. Continue reading

Business To Business Expo was held at Water Oak Club House and was sponsored by the Lady Lake Chamber. The Business to Business started a few years back. It is not open to the public,  just participating businesses. There were eight rows of vendors. The first four rows would go spend a set amount of time at the other four rows. Each time the timer went off you would advance to the next vendor. The vendor would talk to the business people in front of them until the timer went off again and they would advance to the next vendor. It can get kind of complex but it was well organized by Sue Kelley and the Chamber volunteers. The pictures here are just a few of the businesses. Continue reading

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